Kids must solve math problems to earn time on the Internet. Parents easily can control when, and for how long, their kids use the Internet across all their kids' devices. Pi-Fi is a education-focused, parental control platform.
Developer • Computer Science, Informatics
Developer • Computer Science
Morgan R. Nelson
Business, Branding, and Communications • Marketing and Operations
Special thanks to Joseph Hernandez, 3rd team member at SW ABQ
Software company. Hardware competitors are commoditized, while software competitors cannot offer our UX.
Cloud-based, and managed. We can update our device when we want, create better UX through agile software development and rapid deployment.
|Initial Purchase||Hardware device||$30.00|
|Reoccuring Purchase||Monthly subscription||$9.99/month|
Lifetime value of $600 for a subscription kept with a
child age 8–13.
One subscription per household: not charged per child or per device.
Targeted Web, Facebook, etc (SportXast) advertising. Parents in age demographic are young, Internet connected.
PTA/PTOs. Approach parents at PTAs, etc who are already more involved in children's development (tiger moms).
Word of mouth. Mommy bloggers, etc
Traditional media. Magazines, etc
Charter Schools Parents
Trial of 100 customers over next 3 months to develop product and empirically (unique to our platform) discover what's best. Approach investors with real data of a product that works.